Cultural Alignments

In collectivist cultures, the interests of the group tend to be more important than those of the individual. “We” comes before “I.” These cultures value responsibility, discipline, humility, and helpfulness. Collectivism is usually associated with Eastern countries, such as China, South Korea, and Vietnam.

On the other hand, individualist cultures tend to place the interests of the individual before those of the group. “I” comes before “we.” These cultures value independence, freedom, creativity, and personal fulfillment. Individualism is usually associated with Western countries, such as the United States, Canada, and the United Kingdom.

This self-directed illustration project was done during my final year of study at Capilano University’s Bachelor of Design in Visual Communication.

Mount Brutal

/Posted by: viv
Applied Arts magazine collaborated with the IDEA School of Design at Capilano University to...

Virtual Reality

/Posted by: viv
This cover illustration was created for Capilano Courier's featured article about virtual reality. The...

Bands from Germany

/Posted by: viv
This series of illustrations featured three bands who have ties to Germany. The first...

Lineart Styles

/Posted by: viv
This dinosaur was created in Vault 100’s character design club. The focus of the...

Share: